March 28, 2023
PRESS RELEASE
Apple Gangnam will welcome first clients this Friday, March 31 in South Korea
Apple celebrates the dynamic Gangnam District with a particular At present at Apple session that includes Ok-pop group NewJeans
SEOUL Apple right this moment previewed Apple Gangnam, situated in Seoul’s bustling, world-famous Gangnam District. Apple Gangnam will supply an thrilling house for purchasers to find Apple’s unimaginable lineup of services, obtain distinctive help from extremely educated crew members, and take part in free At present at Apple classes to discover ways to get probably the most out of their merchandise.
“At Apple, we’re at all times innovating to supply the perfect expertise for our clients, and we’re so excited to open Apple Gangnam and share the perfect of Apple with much more individuals in Seoul,” mentioned Deirdre O’Brien, Apple’s senior vp of Retail. “Our unimaginable crew members sit up for connecting with clients and serving to them discover new methods to unleash their creativity with our superb services.”
Apple Gangnam has almost 150 extremely expert retail crew members who collectively communicate greater than a dozen languages. They’re all prepared to assist clients discover and get their fingers on the most recent Apple merchandise, together with the brand new iPhone 14 lineup with its highly effective digital camera options and groundbreaking security capabilities. Groups may also assist clients make the most of key retail providers, together with the Apple Commerce In program, month-to-month financing choices, and Apple Pay, which just lately launched in South Korea.
Apple Gangnam will probably be an thrilling instructional hub for contributors with a various At present at Apple providing in a roundtable setting for a extra customized buyer expertise. Attendees can uncover options on the most recent Apple merchandise and discover ways to get began on their new machine, or be a part of Apple Creatives for classes centered on GarageBand and Spatial Audio. For designers, photographers, musicians, and even first-time Apple clients, Apple Gangnam has a various providing of At present at Apple classes corresponding to:
- Expertise: Getting Began with Mac.
- Music Expertise: Getting Began with GarageBand.
- Artwork Expertise: Sketching Concepts in Notes.
- Photograph Lab: Directing the Portrait.
Contributors can register for a At present at Apple session at apple.com/kr/right this moment/gangnam.
Starting April 1, music followers will have the ability to expertise the magic of Spatial Audio in a limited-time Pop-Up Studio, that includes rising Ok-pop group, NewJeans, from ADOR. On Friday and Saturday evenings — on the hour, each hour from 5-7 p.m. — attendees will probably be handled to a particular listening session that includes their hit monitor “OMG (Apple Music Version).” Through the 15-minute session, contributors will expertise the industry-leading sound high quality of Spatial Audio. The model of the tune will probably be out there solely on Apple Music.
Positioned within the traditionally wealthy and fast-moving neighborhood of Gangnam in Seoul, Apple Gangnam encompasses a uniquely designed double-height façade with a totally new gradient frit and mirrored coating remedy that blurs the transition from prime to backside and shifts in look throughout completely different occasions of day or seasons.
Apple Gangnam is designed with supplies sourced from the area, together with the tables, wooden function wall, brand, façade glass, stone partitions, and flooring. Like all Apple amenities, Apple Gangnam and Apple’s operations in South Korea run on 100% renewable vitality and are carbon impartial.
In celebration of Apple Gangnam’s opening, clients are inspired to hearken to a curated Apple Music playlist that encapsulates the neighborhood’s vitality of inventive inspiration and discover a bespoke assortment of films and TV collection on Apple TV impressed by new beginnings.
Apple opened its first retailer in South Korea, Apple Garosugil, in 2018. This previous 12 months, Apple Myeongdong debuted Apple’s first-ever Ok-pop At present at Apple Remix session that includes Ok-pop supergroup SEVENTEEN, and Apple Jamsil at Lotte World Mall opened in December. Apple additionally launched the Apple Developer Academy and Apple Manufacturing R&D Accelerator in Pohang final 12 months, offering instruments for the subsequent era of app builders to be a part of the thriving app financial system and providing free instructional and coaching packages for small- and medium-sized companies throughout the nation. And simply final week, the long-awaited Apple Pay launched in South Korea, the place clients can expertise this service in all 5 Apple Retailer areas.
Apple Gangnam will welcome its first guests on Friday, March 31, at 5 p.m. native time. Apple Gangnam’s grand opening is by reservation solely. Registration begins on March 29 at 8 a.m.
About Apple
Apple revolutionized private know-how with the introduction of the Macintosh in 1984. At present, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s 5 software program platforms — iOS, iPadOS, macOS, watchOS, and tvOS — present seamless experiences throughout all Apple gadgets and empower individuals with breakthrough providers together with the App Retailer, Apple Music, Apple Pay, and iCloud. Apple’s greater than 100,000 workers are devoted to creating the perfect merchandise on earth, and to leaving the world higher than we discovered it.
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