Podcast: From native mastery to world enlargement: The IoT journey with Singtel and Bridge Alliance

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On this Trending Tech Podcast episode, Jim Morrish of Transforma Insights navigates the intricate panorama of IoT connectivity in Asia. Joined by Ignatius Lee from Singtel and Alan Yeo from Bridge Alliance, the trio delves into the challenges and potential of mobile IoT options within the area. From Sensible Nation initiatives to imaginative and prescient of changing into a worldwide connectivity gateway, the dialog presents a deep dive into the way forward for IoT in Asia and past.

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[00:00:00] Jim Morrish: Hello, and welcome to this episode of the Trending Tech Podcast. It’s delivered to you by the crew at iot-now.com, vanillaplus.com, and The Evolving Enterprise or theee.ai. For this episode of the podcast, I’m joined by Ignatius Lee, Vice President for Singtel’s International Enterprise and Alan Yeo, SVP IoT and Enterprise Mobility Providers with the Bridge Alliance.

However first, some process. A heat welcome to everybody on the market. So, thanks for listening in. My title’s Jim Morrish. I’m a co-founder of Transforma Insights, a agency of trade analysts centered on all issues associated to digital transformation. And at present, so at present we’re going to deal with all issues associated to connectivity.

The supply of mobile connectivity for IoT options. It’s usually one of the crucial complicated and difficult facets of an IoT venture. Gadgets have a tendency to finish up in, you already know, in a number of geographies, all over the world. And sometimes there’s an absence of an precise person related to these gadgets, for, for fault decision or, and even simply to change issues on and off once more. So the challenges are, are notably acute, actually, in Asia. As a result of in Asia, the telco atmosphere is comparatively fragmented and there’s a patchwork of mobile operators presently masking the territory.

In the meantime, nevertheless, you already know, the potential precedence in Asia is big. It’s extraordinarily fast-growing area. So, these issues, I imply, they’re value fixing and it’s nice to get the chance to listen to from, from two organisations and, and two folks certainly, which are serving to to maneuver this total market ahead.

So, Ignatius and Alan, welcome to the podcast. It’s nice to have you ever as friends.

[00:01:59] Ignatius Lee: Good morning, Jim. Yeah, it’s a superb night right here we’re reaching the top of the week truly and Friday night. Yeah, and the way are you? 

[00:02:06] Alan Yeo: TGIF Jim. It’s, good to be right here and honoured to be right here along with Singtel right here.

[00:02:10] Jim Morrish: Nice. Thanks once more for becoming a member of us. What I’m going to do, now could be a slight break with, with custom of, of the method of those podcasts. I’m going to chop straight to the questions, as a result of it’s a extremely intriguing topping. So let’s begin with the, you already know, the primary dialogue. About easy methods to tackle among the complexities of supporting IoT on this fragmented territory.

And what we’ll do is on the finish, we’ll circle again and focus on some fascinating tech information tales on the finish in order that section will function on the finish. So first, Ignatius, might you introduce your self just a little extra and inform me just a little about Singtel and notably Singtel’s strengths in IoT.

[00:02:44] Ignatius Lee: Good, Jim. Yeah. So, thanks for inviting us to discuss this. Yeah. So, I’m truly the VP for the International Enterprise and you already know, as a part of the worldwide enterprise, which is our B2B arm for Singtel, we join clients globally and we assist them in methods of their B2B, their B2C, or their B2B2C.

So, you already know, as a enterprise, we join our clients on web, over the submarine cables. However, extra lately we’re doing, actually much more on over the cellular community. And that’s the place, simply now you’re mentioning the IoT, the place we see the most important traction proper now.

So, to possibly simply offer you an concept of what we’re doing within the IoT area. Singapore is a extremely small nation, and every part is kind of actually linked proper now. So one of many drives domestically for us is Sensible Nation initiatives. So mainly, how will we assist allow the nation, from a know-how perspective over the cellular community. And among the examples that we’ve can be serving to the housing growth boss of public housing to implement, photo voltaic infra monitoring, for instance. We’re additionally serving to the nation by way of the tolling programs for the automobiles.

And we name that the ERP device. And that can, that’s but to be launched. It’s going to be launched subsequent, and it’s going to leverage on satellite tv for pc and cellular know-how, each collectively in order that we don’t must construct up gantries for gathering tolls. And likewise, you already know, one of many different instance that possibly I also can give, which many nations in all probability have began doing is sensible metering for the ability corporations.

In order that, that’s extra on the, on the nation degree, what we do for IoT. On the similar time, we’re doing actually fairly effectively within the area of linked cellular automobiles and that’s the place many producers could have their automobiles deployed in several nations whereas the automobiles quite a lot of time is manufactured in southern different nations.

So, you already know, Singtel is admittedly sturdy on this factor known as, multi-domestic connectivity, the place, you already know, it’s totally different from the normal roaming and that’s the place we offer wealthy knowledge over the cellular companies in order that it may be deployed into cellular gadgets. Possibly just a little bit extra on what we do as effectively in IoT area – lately we additionally deployed Enterprise 5G for sure manufacturing, healthcare and public companies as effectively, the place they wanted very excessive throughput and bandwidth and low latency, and that’s the place the power of 5G is.

Yeah, hopefully that offers you an concept, Jim.

[00:05:23] Jim Morrish: Thanks, that’s an excellent introduction. Ignatius, I imply, clearly, you’ve received a really lengthy historical past within the telecoms and connectivity area. I imply yeah, an organization that began off by in putting in submarine cables and, and has been round for 140 or so years. However after all, now you use in a, you’re headquartered in a extremely refined market, and a really know-how conscious market with, you already know, with some extraordinarily environment friendly  processes and administration round, you already know, across the nation and, and, and town.

I’m positive there’s quite a lot of expertise that it’s a must to, to export to different nations and operators within the, within the area.

[00:06:00] Ignatius Lee: Some folks do say that- Singapore is a small island, so it’s simpler to get issues carried out. [Laughs]

[00:06:06] Jim Morrish: Completely it’s. However you study the teachings after which these classes have been realized and, and, and they are often exported, which is a, which is a good profit. However Alan, similar type of query to you. Are you able to introduce your self and, and, and gimme a fast overview of the Bridge Alliance?

[00:06:20] Alan Yeo: Completely Jim. Comfortable to do this. Hello, I’m Alan, Senior Vice President, accountable for the expansion and enlargement of our IoT CPaaS and Enterprise Mobility enterprise. And that features driving adoptions amongst member operators and our clients. So very curiously, I feel we’ve been, I’ve been working within the telecom industries and enterprise IT for greater than 25 years.

It’s 1 / 4 of a century. And previous to Bridge I used to be with, Vodafone, heading up the partnership and enterprise growth. And earlier than that I used to be with Deutsche Telecom for 15 years. Wow. And it’s been a very long time. Yeah. Bridge has, is an alliance of 34 main cellular operators throughout Asia-Pac, Center East and Africa.

Again when Bridge began in 2004. That was the early days after we have been focusing totally on the roaming and one of many few companies that we’ve actually world and interoperable. In the present day, we’ve expanded our remit into easy methods to equally regionalize and take away boundaries to entry within the fields of enterprise mobility is one, and the second clearly is IoT, which we, we’re speaking about at present.  That, however that’s not the least, CPaaS and 5G is after all, on the desk to increase the enterprise. We’re easy methods to leverage our intensive footprint to assist our member. As you identified, Jim, within the early a part of it, you already know, Asia is a fragmented market and our enterprise clients monetise and supply regional degree companies seamlessly.

Consider Bridge as a one-stop store, come to us the place it’s good to develop your operations, be it linked automobiles or IoT deployments by way of the area, and clearly we’re working very carefully with our member operators, together with Singtel, which we’re having a dialogue at present. We work with each operators like Singtel after all within the markets to get what we’d like.

And we’re regional providing with a powerful native assist. As you’ll be able to think about, fragmented market and APAC very sturdy assist domestically. I imply, what else are you able to consider by way of that? Having mentioned that, I feel we aren’t simply APAC, we are literally we try to, pondering of gateway to the world.

 In actual fact, that’s a little bit of correction for that. For some years we’ve been saying that, and Bridge Alliance is definitely your gateway to Asia for connectivity for now. And we’re aiming larger and additional to the gateway to the world. And so, we’re doing quite a lot of joint advertising and marketing with our member operators to generate extra regional leads in areas like IoT.

That is likely one of the targets for my crew within the subsequent yr to increase our market outreach to Western markets like Europe and to strengthen our regional preposition to seize extra enterprise buyer and assist our cellular operators safe extra offers. As we converse now, and we’re planning even for a visit to the European area very quickly, we’re eager to accomplice European in addition to US Telco past our footprint to collaborate and win extra world clients. So please come and discuss to us, and we’re blissful to formulate a method for you and make your life and your product simpler to implement in Asia.

[00:09:03] Jim Morrish: Wonderful. Thanks. And there’s a little bit of a parallel there as effectively as a result of I imply, clearly together with your expertise of pulling collectively and attempting to defragment these Asian markets, you, you began in, yeah, type of a tough place. Extending these capabilities throughout Europe into the US, it ought to be a comparatively less complicated factor simply reason behind a decrease diploma of fragmentation, which is a little bit of a, it’s an identical alternative of exporting the capabilities that you just’ve inbuilt Asia. Barely additional introduced into the remainder of the world, which is a, an excellent ambition. However simply focusing again on Asia just a little bit. I perceive that Singtel and Bridge Alliance, you’re collaborating, I feel, to, to supply, you already know, a extra complete resolution for mobile IoT within the APAC area.

Why is that this method vital given what you’ve already informed me about capabilities and stuff you’ve delivered up till now?

[00:09:54] Alan Yeo: Yeah, I imply, good query, Jim, and that’s improbable. You understand, and Ignatius earlier on talked about about roaming. Clearly roaming might be carried out for IoT on the similar time, however we’ve chosen roaming as not the choice for now. Multi-domestic, and once more, it’s talked about by Ignatius earlier on. That has been the technique and that, you already know, we’re humbled by the truth that multi-domestic has been our technique, and we’re humbled by the actual fact that also they are, we’ve just a little little bit of success in that space. We perceive the sure industries that automotive and origin tools producers, OEMs demand localized connectivity in nearly each nation.

And once more, I can’t stress extra, once more, being fragmented at this a part of the world. Very, very fragmented. There’s no single operator that may cowl all these nations, and with Bridge Alliance by way of Singtel as our company operators, we’re in a position to do joint initiative with lots of our operators within the APAC area and grow to be important to supply complete options for the enterprise buyer.

So this grow to be a really distinctive promoting level for us. So, as Ignatius mentioned earlier, you already know, multi-domestic approaches is important a part of our technique, and we might be actually a one-stop store by way of linked merchandise within the Asia market. And we’ve that inter operator agreements by way of the APAC area and together with the Center East in addition to Africa, that we are able to supply our distinctive lead operator mannequin.

For instance, Singtel is taking the lead in among the offers right here. We’ve been profitable over the, the previous years and this has simplified course of the place sees, for instance, a connector automobile producer searching for a regional rollout, and in contract with only one operator. And naturally, being elected operator Singtel would be the pure operator that matches in right here and it manages all of the mobile IoT connectivitys, wants and automaker service supply throughout all of the member operators within the markets concerned.

So total, this distinctive mannequin facilitates market enlargement, cut back complexity for the enterprise buyer and so they take pleasure in a shorter regional deployment time, which is clearly essential for the enterprise. Yeah.

[00:11:48] Jim Morrish: So it’s the mixed advantages of multi-domestic, however homogenous and one factors of buying and contracting, which is admittedly fairly a compelling proposition. Ignatius, do you may have something so as to add to Alan’s feedback?

[00:11:59] Ignatius Lee: Yeah, actually. So simply to reinforce what Alan has mentioned, Asia is a really complicated a part of the world. The US could be very homogenous. In  Europe there’s a EU and Asia, there is no such thing as a Asia Union, you already know that. So, so each nation has a special regulator, they’ve their very own atmosphere.

They’ve their protection points and quite a lot of time for lots of the giant, corporations that wish to deploy IoT service they must navigate by way of a really complicated, regulatory atmosphere and which they hope that anyone can take the, the job of doing that. And Singtel as a accomplice of Bridge Alliance and in addition been round for you already know, simply I discussed 140 years, we’ve partnerships with many, many telcos throughout Asia.

That offers us the, the leverage to in a position to assist overcome a few of these points {that a} very complicated Asia has, from a regulatory standpoint. And after we discuss in regards to the multi-country deployment, you already know, by way of the roaming, after all it really works for many people.

Nonetheless, for particular companies the place the honest person coverage by nation for roaming someday could not have the ability to be sufficient primarily based on the use circumstances. So, for instance, linked automobiles, which we’re doing quite a bit proper now. They want wealthy media. They’re utilizing it for podcasts. They’re utilizing it for movies. They’re utilizing it for even sooner or later, going to tele operations and issues like that. So lots of them wish to the next knowledge pool than the honest person coverage can present to them. So, we assist them get into a few of these markets, supply home, the, the community, for the cellular community by way of the, the information plan, that’s the place they’ll deploy quite a lot of these companies that they needed to do, you already know, and as I discussed, the automotive trade is the one which we’ve very efficiently deployed. You understand, we’re deployed for corporations like, BYD which I feel is on our web site. (https://www.singtel.com/enterprise/articles/byd-drives-global-innovation-in-electric-vehicles-with-singtel) We’ve deployed it for Volvo. We’ve deployed it for Hyundai as effectively. So these are a few of these purchasers that needed to have wealthy media and so they have plans to have the ability to deploy a set of companies over time.

[00:14:16] Jim Morrish: Okay. Thanks. I and that’s very fascinating. I imply it’s clear to me that collectively you’ve supported some very refined purchasers within the area. They should have been very, very demanding notably within the automotive sector, however I’m positive in different sectors as effectively.

So I’m intrigued out of your interactions with numerous clients, purchasers and others, I suppose, within the trade, in what methods do you see IoT initiatives changing into, changing into extra pivotal, extra central, after which and in, in driving superior buyer experiences and driving different adjustments and enhancements to, I suppose finish person customers?

 Ignatius, do you wish to take that first?

[00:14:51] Ignatius Lee: Yeah, positive. So, it’s been evolving quite a bit over time, by way of what, might be supplied and what the use circumstances might be. So, you already know, we got here from 2G, it shortly turned 3 and have become 4G and now 5 5G. And there’s talks of 6G. So, each time the know-how improves, there are extra companies that we are able to put out into the sector.

There, there are extra issues that may be applied. So we, after all, all people is aware of sensible houses, sensible well being, you already know, monitoring, utility monitoring. These are all issues which are easy and over time received an increasing number of refined. So, you already know, we, we see issues which are simply now I discussed, worth operations, for instance, that requires very, very excessive throughput and excessive latency as a result of, you already know, when anyone operates a equipment, that’s not bodily he’s on or with, it may be very accident inclined if there’s a latency or the entire equipment may cease.

So, so we’re speaking about a few of this adoption, you already know, that’s occurring within the, an enormous method as we transfer from 4G to 5G due to the latency. We additionally see that the information search, because of the costs getting an increasing number of aggressive after which folks can go on the larger knowledge bundle that can assist many corporations to deploy companies, they wish to do this.

[00:16:08] Jim Morrish: So every part’s changing into extra refined, one other new era on that horizon, 6G? However however in parallel to being extra refined is extra important as effectively. And your level about security criticality at, you already know, so as an example, you, you already know, the, the, the idea of wi-fi linked distant emergency cease buttons.

This stuff grow to be attainable actually with 5G, I’m positive with 6G onwards. However, nevertheless it, it’s simply extra demanding by way of the assist that these purposes want from their community connectivity. Alan ideas from you on, the way you see issues actually evolving. What, what’s changing into pivotal?

[00:16:44] Alan Yeo: I feel we’ve been – at present, we’ve been speaking quite a bit about linked automobiles, which after all could be very thrilling, proper? At Bridge, I feel we’re additionally increasing our scope of focus of , to work with the IoT resolution corporations and a construct system producers, for instance, and within the manufacturing sector.

IoT connectivity is a elementary layer of the IoT corporations to construct a turnkey resolution. Then again, OEMs are in a position to develop progressive gadgets by way of a partnership between Bridge and embedded system producer to ship modules that comes with IoT connectivity as resolution. So, the answer half is completely a, a really important half transferring into the long run, and we proceed to make sure that this elementary layer is delivered by way of seamlessly.

In the meantime, IoT can even enable corporations to create enterprise, income fashions, data-driven actionable insights to ship larger worth and optimise operations, attaining by way of the complete worth chain of the corporate’s, ranging from connectivity foundation, proper? In order that can be a really thrilling half, and Bridge Alliance appears to be like to combination connectivity as a single pane of glass to allow IoT connectivity resolution throughout the globe and permitting these enterprises to reinforce worth by way of knowledge.

Having mentioned that, Bridge Alliance will proceed to drive in direction of simplifying IoT deployments and contracts for enterprises, optimising value, protection of IoT connectivity and options to allow improvements and digitalise for these corporations. So this, I hope, would be the future for Bridge Alliance and transferring ahead.

[00:18:12] Jim Morrish: Wonderful. I imply, it sounds very compelling and in addition you’re, you’re highlighting there that, you already know, the, the arrival and the, the traction gained by turnkey options and, and the necessity for these to depend on some type of seamless assist and seamless connectivity. The stack must be turnkey and seamless.

And that’s precisely the way you drive volumes. And it’s by driving volumes that you just actually drive the advantages for the top customers. So, it’s actually very compelling story. At this level although, I’d like to alter tack barely, and, and look out extra broadly into the tech trade and a few fascinating information articles that, that you just guys might need noticed, only recently.

So, Ignatius, do you wish to begin off, are you able to introduce a critical know-how trade information story that you just’ve discovered for us?

[00:18:53] Ignatius Lee: Certain, positive. Just lately I got here throughout this text. So, for those who look into the information, Hyundai the automobile producer. Just lately in June exceeded 10 million subscribers for his or her linked automobile companies.

So, you already know, Hyundai is made up of, Hyundai themselves, Kia Automotive and Genesis. And there was a really sturdy uptake, from 20, 21, 22, and now 23 actually hitting, 10 million customers, on their, they name it a Bluelink know-how and that, that’s actually phenomenal by way of the sudden swing. We see that corporations are going to make use of that to monetize and have the ability to present extra companies to their clients. On the similar time, they’re going to be gathering much more knowledge and possibly ingest it into some AI engine to have the ability to give them, sure suggestions on easy methods to transfer forward.

So, so we see thrilling time coming. That’s a information that, I discover actually fascinating. 

[00:19:54] Alan Yeo: Yeah, the opposite article that I want to share possibly is simply the China Telecom, MOU with stc, Saudi Telecom. I feel the underlying necessities of this clearly is the Chinese language OEMs are literally venturing out, not simply to the APAC, but additionally to the Center East area in together with Saudi Arabia.

You understand, and the requirement as talked about earlier on, I can’t stress extra once more, the fragmented market in APAC, together with Center East makes our clients join the automobile OEMs by way of implementing linked automobiles in several nations, in several areas, tougher. However by way of Bridge, we’re in a position to sew this collectively and we, actually, we carry China Telecom to Saudi Arabia and dealing with stc which each of them coincidentally are a part of the Bridge Alliance member operators.

And thru that, we’re capable of finding an identical resolution ultimately assembly the client’s requirement of the automobile OEMs and implementing that resolution into Saudi, which is an important market for lots of those automobile OEMs. I’m simply providing you with an instance right here. It, there could possibly be quite a lot of different, different examples that European automobile OEMs or US automobile OEMs, however completely the automobile, the linked automobiles, is an important aspect that’s rising and Bridge by way of member operators like Singtel, we wish to be there, we wish to be forward of the sport and we wish to seize these along with our, our operators. So simply to share a few of these fascinating developments within the market. 

[00:21:13] Jim Morrish: Sure, these are two very fascinating tales and so they type of work collectively in a method. And there’s a perspective of the evolution of the linked automobile atmosphere. Connectivity is, yeah, it’s, it’s a pure factor for EVs, electrical automobiles. It’s type of desk stakes to have an EV linked. In the meantime after all you’ve received a, you already know, a Chinese language nationwide technique and which has been in place for years to be very vital power in manufacturing EVs. So there’s going to be quite a lot of automobiles exported exterior of China ,  quite a lot of alternative there.

And what’s notably fascinating in regards to the partnership with stc is Neom and, and the funding that they’re making in, in that very smart-leading edge metropolis there. So, so I feel there’s a number of very fascinating bulletins there.

Thanks for each of these however at this level, I feel we’re operating out of time. So, Ignatius, Alan, it’s been extraordinarily fascinating dialogue and thanks for becoming a member of us.

[00:22:03] Ignatius Lee: Pleasure speaking to you, Jim.

[00:22:05] Jim Morrish: And with that, we must always in all probability draw this podcast to an in depth. I ought to remind everybody on the market, you, you’ll be able to subscribe to the Trending Tech podcast wherever you discovered us at present and certainly, you already know, thanks for becoming a member of us and, and we’re delighted to have you ever listening. We’ll be again quickly, with one other version of a Trending Tech podcast and one other fascinating subject inside digital transformation and within the meantime, please do, maintain, maintain checking iot-now.com, vanillaplus.com and theee.ai and also you’ll discover all kinds of reports and interviews and present occasion critiques and a complete lot extra, you may even discover one thing that I’ve written. So, so please do verify these areas and thanks once more for becoming a member of. Bye for now.

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